Pharmacotherapy Expert in Drug Marketing Strategies

IMS ExpertServices has located pharmacotherapy experts in drug marketing strategies, specifically for anabolic steroids as an adjunctive therapy to combat weight loss resulting from chronic infection and severe trauma.

Specialty pharmaceutical products include anabolic steroids which are prescribed to promote weight gain or to prevent cachexia in patients who suffer from HIV and AIDS, Chronic Obstructive Pulmonary Disease, and severe burns or wounds. Cachexia is a medical term for the emaciation, muscle wasting, and general debility that can occur as a result of trauma, such as severe burns or chronic disease, such as HIV and AIDS.

Experts Presented:

Pharmaceutical Marketing Strategy Expert

This pharmaceutical marketing expert received his Ph.D. in marketing and is currently a Professor of Pharmaceutical Marketing Strategy. He teaches in an Executive Pharmaceutical Marketing MBA Program. He is widely published in industry journals both in the United States and internationally on pharmacotherapy topics. His research interests include pharmaceutical marketing strategy, product management, promotion/advertising, pricing, managed care, and public policy. IMS Reference #3217044

Pharmacotherapy Expert

This pharmacotherapy expert possesses diversified experience in strategic planning, policy issues, business development, and market research. He has an extensive background in pharmaceutical sales, product management, information products, and laboratory services. He has a wealth of knowledge in pharmaceutical marketing strategies. He frequently presents new drug products and laboratory procedures to regulated and private healthcare entities. This expert earned his B.S. in Marketing and Business Administration and is a member of the American College of Healthcare Executives and the Medical Marketing Association. IMS Reference #5011448