Brand Development
Brand development is the methodical evaluation, construction and continued monitoring of brand.
Case Study
Pharmaceutical Marketing Expert in Class II Medical Devices
A pharmaceutical marketing expert was requested for an antitrust case concerning Class II medical devices.
Case Study
Brand Development Expert in Consumer Goods Marketing
A brand development expert was needed for a breach of contract case involving consumer goods marketing.
Case Study
Brand Strategy Expert for Trademark Infringement Case
A brand strategy expert was sought to evaluate the economic impact of brand extension in a trademark infringement case.