Consumer Behavior
Consumer behavior is the study of how people buy, what they buy, when they buy and why they buy.
Case Study
Market Survey Expert in Computer Peripherals
A market survey expert with experience marketing computer peripherals was needed for a patent infringement case.
Case Study
Pharmaceutical Marketing Expert in Class II Medical Devices
A pharmaceutical marketing expert was requested for an antitrust case concerning Class II medical devices.
Case Study
Consumer Behavior Expert in Marketing and Advertising
A consumer behavior expert was needed for a class action claiming a misrepresentation of health risks associated with light cigarettes.
Case Study
Data Mining Expert in Data Warehousing
A data mining expert was needed for a breach of contract case alleging misappropriation of trade secrets.