Pay-Per-Click (PPC)

PPC is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked.

Case Study

Search Engine Technology Expert

A search engine technology expert was needed with expertise in content analysis involving search engine queries and click through rates relative to internet marketing in a patent infringement dispute.

Case Study

Online Advertising Expert in the Travel Industry

An online advertising expert who understands how business agreements are structured was needed to assist clients in the travel industry.

Case Study

Pay-Per-Click Experts in Search Engine Marketing

A pay-per-click expert familiar with search engine marketing was requested for various types of litigation.