Insight
Now Amex Has Its Privileges US Supreme Court Upholds Anti-Steering Rules
August 2, 2018
Credit card companies have been responsible for some of the most memorable advertising slogans. Beginning in 1975, Amex pitchman Karl Malden cautioned cardholders, “Don’t Leave Home Without It.” In the 1980’s, Visa reassured consumers that its card was “Everywhere You Want to Be.” Not to be outdone, MasterCard countered with its “Priceless” campaign.